By 1967, Manilow was the musical director for the WCBS-Tv series Callback, which premiered on January 27, 1968. He upcoming done and arranged for Ed Sullivan's generation corporation, arranging a new theme for The Late Show, though writing, generating, and singing his radio and television jingles. In 1964, Manilow satisfied Bro Herrod, a CBS director, who requested him to set up some tracks for a musical adaptation of the melodrama The Drunkard.