After becoming the official spokesmodel, Anderson elevated revenue for the duration of gatherings in Toronto, Tokyo, Dublin, and Athens. Tassi, Paul. "Expect 'Pokémon GO' To Make More Halloween-Like Events After Huge 133% Revenue Jump". V., Cosmin. "Pokémon Go earnings skyrockets to much more than $440 million considering that launch". Perez, Sarah. "Pokémon Go gets to be the quickest activity to ever hit $500 million in earnings".