In November 2020, Hank, with his brother John, begun the "Awesome Socks Club", a every month subscription provider where associates obtain a pair of socks developed by independent artists. As of March 2022, the Awesome Socks Club experienced 45,000 users. As component of YouTube Kids, a separate Crash Course: Kids channel was launched in March 2015, with Sabrina Cruz hosting a Science program geared toward a younger audience.