When Disney card income started to drop, Nintendo realized that it had no actual different to reduce the circumstance. Its major markets are Japan, America, and Europe, and much more than 70% of its total profits come from the latter two territories. To differentiate the Famicom from its competitors in America, Nintendo rebranded it as an enjoyment technique and its cartridges as Game Paks, and with a style reminiscent of a VCR.