Guy: And still, by 2014 you experienced 67% of the exercise monitoring market. I suggest, Fitbit was just absolutely dominating the market. I suggest, have been you and Eric undertaking victory laps and large-fiving every other and contemplating again to all those people doubters? I signify, I keep in mind going to the TED Conference in 2013 and finding a Jawbone in my present bag. I mean, what was likely on? What was going on?